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Dr. Yanwen Wang is an Assistant Professor and a faculty member of the Marketing and Behavioural Science Division at UBC Sauder School of Business. She teaches a Market Research course and Customer Relationship Management in the UBC Sauder MBA program.
Public Health, Consumer Finance, Digital Technology, and CRM are her major research interests.
Tel: +1 604.827.0078
Email: yanwen.wang@sauder.ubc.ca
