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Dr. Tim Silk is an Associate Professor and a faculty member of the Marketing and behavioural Science Division at UBC Sauder School of Business. He teaches Brand Management, Marketing Analysis, and New Product Development courses in the MBA program at Sauder School of Business.
His major research interests include Consumer Judgement and Decision Making, Rebates, Frequency Reward Programs, Mental Accounting, and Procrastination.
Tel: +1 604.822.8362
Email: tim.silk@sauder.ubc.ca
