In this article, Vancouver.MBA, The First Independent Reference of MBA programs in Vancouver, gives you all information you need to know about Hootsuite company and its job opportunities and introduces Hootsuite Social Media certifications for those who intend to learn more about social media or improve their skills in this field.
Hootsuite Media Inc. is a Canadian private company headquartered in Vancouver, British Columbia. In 2008, Ryan Holmes decided to launch an online platform for social media management and help companies and individuals to manage their social media channels productively.
Ryan Holmes – CEO and Founder of Hootsuite Canadian Company based in Vancouver
With over 18 million users all around the world, Hootsuite is currently a global leader in social media management. This company has more than 1,000 employees in 13 locations including Vancouver, Toronto, Sydney, New York, Paris, Rome, Milan, Madrid, London, Hamburg, Bucharest, Belgium, and Mexico City.
Hootsuite’s social media management platform allows companies to manage their online brand and submit their messages to a variety of social media services such as Facebook, Twitter, Instagram, LinkedIn, YouTube through its browser-based dashboard. Social Media Platforms help companies to connect with their customers, enhance their brand awareness, and boost their leads and sales.
Is Hootsuite a Canadian Company or an American Company?
While Hootsuite is a Canadian company launched in Vancouver, Canada, most of its users are from the USA. American companies are well aware of the importance of social media as an essential piece of their business marketing strategy.
The headquarter of Hootsuite is located at 111 East 5th Avenue, Vancouver, BC.
Hootsuite Social Media Management Platform
What is the business model of Hootsuite?
The business model of the Hootsuite social media management platform is based on a freemium model. It means that Hootsuite allows its users to add limited social media accounts and access some features of the platform for free. However to unlock all the features of the Hootsuite platform you need to upgrade your membership plan.
How much is the cost of premium plans of Hootsuite?
While you can even use some basic features of the Hootsuite social media management platform, you can unlock the limitations of this service by upgrading your plan. Currently, Hootsuite offers 4 premium plans includes a Professional, Team, Business, and Enterprise plan.
Hootsuite social media certificate
By Paying $49 per month, you can access to Hootsuite Professional plan and manage up to 10 social accounts. In addition, you can schedule multiple social media posts at a time.
Hootsuite Team plan allows 3 users to manage up to 20 social accounts and assign posts of comments to specific team members. It costs $129 per month.
The Business plan of Hootsuite which costs $599 per month allows more than 5 users to manage up to 35 social accounts and integrate them into other applications such as Zendesk, Slack, Basecamp, etc.
Hootsuite certificates
Whether you want to start your new job in social media or improve your knowledge in the social media field, earning a social media certification can help you to stand out from the crowd.
Hootsuite, as a leading social media management platform, offers a variety of industry-recognized social media certifications. Currently, Hootsuite Academy offers these social media courses which you can gain certification after completing Each one:
Hootsuite Platform Certification Course
With the Hootsuite Platform Certification Course, you’ll develop the skills to use core Hootsuite products to their full potential, boosting the impact of your social media efforts, driving results, and proving your ROI.
Skill level: beginner
Course duration: 2 hours and 30 minutes
Price: $99 USD
Hootsuite Social Marketing Certification Course
By taking this course you’ll develop foundational social marketing skills to grow followers, engagement, and business results.
Designed and produced in consultation with social media marketing strategists and practitioners, our industry-recognized Social Marketing Certification Course gives marketers practical skills they can implement and start seeing results right away.
Skill level: beginner
Course duration: 6 hours
Price: $199 USD
Hootsuite Advanced Social Advertising Certification Course
The most sophisticated organizations use paid social—including Facebook, Twitter, LinkedIn, and Instagram ads—to drive business objectives at every stage of the customer journey.
This certification gives marketers the knowledge and skills they need to use these tools most effectively.
Skill level: Intermediate
Course duration: 4 hours and 30 minutes
Price: $249 USD
Hootsuite Social ROI and Value Analysis Course
Get your Social ROI and Value Analysis Certification by passing a 40-question online exam testing your knowledge of social ROI measurement best practices.
The online exam is based on the Social ROI and Value Analysis Training courseware, a comprehensive series of multimedia tutorials, webinars, resources covering everything from goal and KPI setting through to pulling data, to conveying it persuasively to senior leadership.
Skill level: Advanced
Price: $249 USD
Social Selling Certification Course
Created by some of the leading experts in the field, this course enables sales teams to close more business while saving time.
Social selling consists of three main components—establishing a professional social media presence, researching and planning your social selling activities, and prospecting and engaging on social media.
Skill level: Beginner/Intermediate
Course duration: 2 hours
Price: USD 299
Hootsuite Foundations of Social Advocacy Certification Course
Hootsuite’s Foundations of Social Advocacy Certification Course teaches best practices for building your personal brand on social media.
This short course guides you toward a more influential and respected online presence. You’ll build your personal brand through optimizing your social profiles, sharing valuable content, and engaging respectfully and productively in social media communities.
Skill level: Beginner
Course duration: 2 hours
Price: USD 299
Hootsuite Enterprise Certification Course
In this course, you’ll develop the skills to use almost all Hootsuite products and features to their full potential–giving your social media efforts a serious efficiency boost and a major leg up on the competition.
Master every aspect of Hootsuite, from scheduling messages, listening for brand mentions, supercharging your ad spend, and measuring your content against competing brands.
Skill level: Intermediate
Course duration: 4 hours and 20 minutes
Price: USD 499
Hootsuite Advanced Social Media Strategy Certification Course
With this course, you can grow your strategic skillset and lead your organization’s social media strategy effectively. This course is designed for leaders, and aspiring leaders, who want to more strategically reap the benefits social media marketing has to offer.
Skill level: Advanced
Price: USD 999
Job Opportunities at Hootsuite
Maybe you ask yourself why working at Hootsuite?
At Hootsuite, there is an inclusive, diverse, and result-driven culture that motivates the team to be who they are. The Hootsuites’ workplace environment is where all employees have the opportunity to excel. This company adheres to four principles of lead with humility, passion for customer success, build a better way, and grit in everything they do.
The Office of Hootsuite in Vancouver
With several offices all around the world, Hootsuite always seeking new employees to join the company.
Visit Hootsuite Careers to find your future job.
